This is for you if...
- You need confidence that your business can respond quickly and decisively if a recall or food safety incident occurs.
- You want to minimise risk to public health while protecting your brand, customers, and commercial relationships.
- You need expert support to manage communication with regulators, customers, suppliers, and other stakeholders.
- You want clear, defensible decisions supported by expert risk assessment, root cause analysis, and corrective action to prevent recurrence.
How can we help
Crisis Response Support That Helps You Act Quickly
We provide immediate technical and strategic guidance during a food safety incident, helping you assess risk, contain affected product, and make informed decisions early, before the situation escalates.
Recall Management Support That Protects Your Brand and Ensures Compliance
We support regulatory notifications, traceability checks, recall execution, and communication planning to ensure your recall is compliant, well managed, and professionally handled.
Investigation and Closure Support That Prevents Future Problems
We guide root cause investigations, corrective and preventive actions, and audit-ready documentation to ensure the issue is closed effectively and your food safety system is strengthened.
- Service Outline
Our independent and constructive support provides confidence to your senior management and business that you can effectively respond to and recover from a crisis should it eventuate.
Our bespoke scenarios are set up for your business and evolve over a 24-hour timeframe. The scenario is managed and reviewed by Dr Andreas Klieber, GAICD FAIFST who will also provide a detailed report on improvement opportunities. Key areas reviewed include leadership, understanding of roles, internal and external communications and business systems and processes.
- Recall Support
Our team can support yours when the worst occurs. We have extensive experience supporting manufacturers and national retailers through complex recalls, ensuring actions are efficient, compliant, and proportionate to the risk.
Product recalls are a last-resort control when food safety systems fail to prevent a serious issue. These situations are high pressure, and despite regular mock recalls, many organisations feel unprepared for the legal, technical, and communication requirements.
We manage recalls through close collaboration with all stakeholders, including regulators, retailers, supply chain partners, and service providers. Our approach includes structured documentation using pre-designed templates, clear sequencing of actions, regulator engagement, media coordination where required, and access to legal advice if necessary. This ensures all obligations are met while minimising disruption and reputational impact.
- Risk Assessment
Quality Associates provides independent, science-based risk assessments to support critical decision-making during food safety incidents. Our team has deep expertise in assessing microbiological, chemical, and physical risks to consumers and translating this into clear, defensible guidance.
This independent assessment gives your team confidence to make the right decision when the stakes are highest, supported by evidence, regulatory insight, and extensive real-world experience.
